
A state-of-the-art gamification and rewards-driven software that drives employee engagement, productivity, and performance in one simple platform.


The challenge
We were asked by Lightfoot to help them create an innovative solution for one of the UK’s largest grocery retailers. The goal was to not only enhance employee performance but also achieve significant cost savings for the retailer. We collaborated with Lightfoot to develop a product that integrated into the retailer’s large scale operations and that could scale effectively across their wider business.
The solution
Rooted in behavioural science, we architected and built a gamification and rewards-driven software that put employees at the heart of the solution. The app motivated employees to meet their KPI goals and win weekly prizes, aligning them with key business objectives. It integrated a range of performance-based metrics, behaviours, and daily tasks, all within one simple platform.
At its core, the system was powered by a highly scalable, distributed micro-system capable of processing thousands of live KPI data points per minute. This enabled the software to deliver real-time insights and support performance tracking without delays, ensuring that employees always had up-to-date data to guide their actions.
The engaging interface fostered a fun, social, and gamified work environment, empowering employees to take ownership of their performance. Instant feedback on how they were tracking and rewards for reaching their goals cultivated a positive work culture and encouraged key behaviours for optimal business performance.
The impact
The retailer achieved a 10x ROI and £10 million in performance related savings. The software was rolled out across all of their UK stores as well as across other business functions. Not only did our solution save time and money, it increased employee engagement and drove positive change throughout the organisation.
A fun and engaging user interface that motivates employees to achieve their goals and win prizes.
KPI & goal tracking
Employees were given clear, regularly updated targets that aligned with the retailer’s business goals. By achieving their goals, they unlock opportunities to win exciting prizes.

Rewards & recognition
Rewards were delivered directly to employees, offering instant recognition and gratification for their hard earned efforts while celebrating their successes.

Our innovative app delivered a 10x return on investment and was subsequently rolled out across all UK stores.


Hear from Lightfoot
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The team at HI enabled Lightfoot to rapidly scale development with minimal support from internal dev resources. They led well-controlled stakeholder engagement to capture product requirements, applying extensive technical experience to shape the solutions, whilst maintaining consideration of other business criteria such as budget. Agile projects were then run by the HI project and development teams, with stakeholder reviews along the way. A secondary benefit was working with them to improve internal development and DevOps workflows.
Ready to chat?
We’d love to learn more about your business and explore how we can help. Book a meeting with us, and let’s talk through your ideas.
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